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Your Privacy Choices

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Insurance for Executive Ultimate Plan
$5 Million Insurance Policy Terms and Conditions
Insurance for Executive Ultimate Plan$5 Million Insurance Policy Terms and Conditions

Tell us your privacy preferences.

We understand that you value the privacy of your personal information. You may have certain rights regarding your personal information, subject to local law, as described in our privacy notice. This page provides you with information about how to exercise those rights. You can learn more about how we use your personal information and protect your privacy by reviewing our privacy notice.

Your California and Virginia Rights

California and Virginia privacy laws give consumers the right to limit how we sell and share personal information and how we use this information for certain targeted advertising purposes.

The California Consumer Privacy Act (CCPA) gives California consumers the right to opt out of the sale or sharing of personal information. The terms “sale” and “sharing” are broadly defined to incorporate any sharing of personal information for valuable consideration, including use of your information for cross contextual behavioral advertising purposes, but the definition does not cover all sharing of personal information for our business purposes.  Our activities that fall under the definition of “sale” or “sharing” in the CCPA are:

  • Using third-party advertising companies that collect information about your visit to our websites and apps using cookies and other tracking technologies to enable Aura to personalize our advertisements on 3rd party websites, or enable relevant ads in our mobile applications.
  • Using third party advertising services that enable Aura to personalize our ads to reach our customers or prospective customers based on a matched email address or other personal information. 

The Virginia Consumer Data Protection Act (CDPA) gives Virginia customers the right to opt out of the sale of personal information and the right to opt out of certain targeted advertising practices. The term “sale” is defined as the exchange of personal data for monetary consideration. Targeted advertising means displaying advertisements to a customer where the ads are selected based on personal data obtained from your activities over time and across non-affiliated sites and apps to predict your interests. Aura does not sell information as defined by the CDPA.  Our activities that fall under the definition of “targeted advertising” are:

  • Using third-party advertising companies that collect information about your visit to our websites and apps using cookies and other tracking technologies to enable Aura to personalize our advertisements on 3rd party websites, or enable relevant ads in our mobile applications.
  • Using third party advertising services that enable Aura to personalize our ads to reach our customers or prospective customers based on a matched email address or other personal information. 

How to opt-out of sales and targeted advertising

You can opt out of our California sell and share and our Virginia targeted advertising activities. To exercise your right to opt out of the disclosure of such information related to your use of our websites, you will need to take the following steps with respect to each browser and each device you use to access our websites:

  • - In this Privacy Preference Center, you can disable non-essential cookies, some of which support exchanges of information that may be considered ‘sales’ or ‘sharing’.
  • If you adjust your cookie preferences using our Privacy Preference tool, your preferences will apply only on this website. To opt out of ‘sales’ or ‘sharing’ associated with information collected on other Aura sites, you will need to use the tools available on those sites.

To California residents, we use and disclose sensitive personal information only for purposes expressly permitted under California law and therefore the ‘right to limit’ does not apply to our processing.

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Your Privacy Choices
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* Identity Theft Insurance underwritten by insurance company subsidiaries or affiliates of American International Group‚ Inc. The description herein is a summary and intended for informational purposes only and does not include all terms‚ conditions and exclusions of the policies described. Please refer to the actual policies for terms‚ conditions‚ and exclusions of coverage. Coverage may not be available in all jurisdictions.

** Free trial offer can only be redeemed once per customer. Full access to plan features depends on identity verification and credit eligibility.

¹ The score you receive with Aura is provided for educational purposes to help you understand your credit. It is calculated using the information contained in your Equifax credit file. Lenders use many different credit scoring systems, and the score you receive with Aura is not the same score used by lenders to evaluate your credit.

² 60-day money back guarantee is only available for our annual plans purchased through our websites (excludes Amazon) or via our Customer Support team. You may cancel your membership online and request a refund within 60 days of your initial purchase date of an eligible Aura membership purchase by calling us at 1-855-712-0021.

If you signed up for Aura through a free trial, then your membership purchase date will be the date you signed up for your free trial, and you will have 60 days from the date you signed up for your free trial to cancel and request a refund. If you switched to a new annual plan within 60 days of your initial Aura annual subscription, you may still qualify for the Money Back Guarantee (based upon your initial annual plan purchase date).

³ As compared to the competition. Results based on a 2022 mystery shopper consumer study conducted by ath Power Consulting. ath Power Consulting was compensated by Aura to conduct this study.

⁴ Child members on the family plan will only have access to online account monitoring and social security number monitoring features. All adult members get all the listed benefits.

⁵ Ranked #1 by Security.Org and IdentityProtectionReview.com. They may be compensated as a marketing affiliate of Aura, but their ratings are all their own.

⁶ cdc.gov.../getmoving

⁷ commonsensemedia.org.../new-normal

⁸ kaspersky.com.../parents-worried

⁹ Javelin 2022 Identity Fraud Study

‡ Not all features use AI capabilities.

No one can prevent all identity theft or monitor all transactions effectively. Further, any testimonials on this website reflect experiences that are personal to those particular users, and may not necessarily be representative of all users of our products and/or services. We do not claim, and you should not assume, that all users will have the same experiences. Your individual results may vary.