The real BYOD threat: Identity, not devices
Employee-owned devices are one of the last significant unmanaged risk categories in the modern IT estate. The personal devices sitting in every employee's pocket have created a massive, silent vulnerability.
The danger is already here
The data shows this gap is already being exploited — and existing tools aren’t designed to stop it.
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A shift in the threat landscape
Attackers aren't stealing phones — they’re stealing identities.
Device management alone doesn't address the top threat vectors. MSPs need an identity layer alongside their existing tools.
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Your clients are already asking
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MSPs need an identity layer alongside their existing tools. That’s where Aura fits.
The Aura Business advantage: Closing the gap
Aura Business offers an identity-centric BYOD security solution that protects work access on unmanaged personal devices — without invasive control or complex deployment.
- Contain the blast radius: Identity-centric governance that limits exposure.
- Low operational drag: Automated, self-service onboarding that minimizes support burden.
- Extend protection: Bridges the unmanaged device gap with identity-based security that complements your existing stack.
Source: Market data based on independent research conducted by Omdia (N=319 US-based MSPs, Q1 2026). Product claims are those of Aura and do not represent Omdia findings or endorsements.
See the Aura Business difference in action. Book a demo today →
