The real BYOD threat: Identity, not devices
Employee-owned devices are one of the last significant unmanaged risk categories in the modern IT estate. The personal devices sitting in every employee's pocket have created a massive, silent vulnerability.
The danger is already here
The data shows this gap is already being exploited — and existing tools aren’t designed to stop it.
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A shift in the threat landscape
Attackers aren't stealing phones — they’re stealing identities.
Device management alone doesn't address the top threat vectors. MSPs need an identity layer alongside their existing tools.
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Your clients are already asking
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MSPs need an identity layer alongside their existing tools. That’s where Aura fits.
The Aura Business advantage: Closing the gap
Aura Business offers an identity-centric BYOD security solution that protects work access on unmanaged personal devices — without invasive control or complex deployment.
- Contain the blast radius: Identity-centric governance that limits exposure.
- Low operational drag: Automated, self-service onboarding that minimizes support burden.
- Extend protection: Bridges the unmanaged device gap with identity-based security that complements your existing stack.
Source: Market data based on independent research conducted by Omdia (N=319 US-based MSPs, Q1 2026). Product claims are those of Aura and do not represent Omdia findings or endorsements.
See the Aura Business difference in action. Book a demo today →
About us
Aura Business helps MSPs manage work access on employee-owned devices without taking control of the device or requiring complex setup.
It can be used on its own or alongside existing tools like mobile device management (MDM). Learn more about how Aura Business can support MSPs.